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Pseudo Food

(2019)
Music Theater / Interactive Installation / Animated Video

Pseudo Food is part of the series Pseudo World 

Pseudo Food explores the phenomenon of information authenticity and food choice behaviour. The audience experiences sound, spatial design, and food design in a devised theatre setting — moving through three stages with staggered entry, so the experience flows continuously for each participant.

 

Stage One: Audiences receive headphones and encounter an information board mixing truths and hearsay about strawberries. The music and lyrics introduce the theme of making choices amid overwhelming information. Stage Two: Led by an actor, they choose between two menu experiences — Techno Twist or Quaint Delight. Stage Three: A violinist creates a restaurant atmosphere as a drink reveals the truth behind the information.

The work sits at the intersection of information overload, sensory experience, and the gap between what we are told and what is true — themes that run throughout Priscila's practice.

Concept and Curation: Priscila Chu x Deep Food

Food Design: Deep Food

Music, Sound and Theatre: Priscila Chu

Space Design: Dawn Chan

Visual Design: Mandy Lee

Vocalists: Lau Pak Hong and Priscila Chu

Violin: Eugene Lau

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